Place of Origin:
Guangdong, China
Brand Name:
ZXTLCD
Certification:
CE/Rohs/FCC
Model Number:
ZXTLCD-OD002
The 30-Inch See-Through OLED Advertising Signage combines promotional media with the physical retail environment. It allows product messages, campaign graphics, directions, and animations to appear while merchandise or interior elements remain visible behind the screen.
Its compact format is suitable for close-range commercial spaces where a conventional black display may block products, occupy too much visual attention, or interrupt the store design. The screen can be integrated into counters, product fixtures, shop windows, branded displays, and customer information points.
Retail visitors rarely stop to study a screen immediately. They may be walking through an aisle, looking at products, or moving toward another part of the store. The first message therefore needs to work within a few seconds.
A practical content structure follows three steps:
Use a short headline, recognizable product image, controlled animation, or campaign color to gain attention.
Show one clear benefit, feature, promotion, or direction. Avoid presenting every detail on the opening screen.
Tell the visitor what to do next. The action may be to view the product, scan a QR code, enter the store, follow a direction, or ask a staff member.
This approach helps the transparent display support the customer journey rather than slow it down.
The 30-inch format is best suited to locations where customers view the content from a relatively close distance.
Potential applications include:
The screen should be positioned where transparency adds meaning. If there is nothing relevant behind the panel, an ordinary digital signage display may be a more practical choice.
| Display Size | 30 inches | ||
| Backlight Type | OLED | ||
| Display Resolution | 1366*768 | ||
| Display ratio | 16:9 | ||
| Brightness | 200-600d/mt Automatic Adjustment | ||
| Contrast ratio | 135000:1 | ||
Visibility |
178*/178 | ||
| Response time | 0.1ms(Gray To Gray) | ||
| Color Depth | 10bit(R),1.07 billon colors | ||
| Interface | |||
| Input Interface | USB*1+HDMI*1+DC*1 | ||
| Power Supply Parameters | |||
| Power Input | DC24V | ||
| Total Power Consumption | <90W | ||
| Operating Environment | |||
| Operating Time | 7*16h | ||
| Life Span | 3000h | ||
| Operating Temperature | 0°C~40°C | ||
| Operating Humidity | 20%~80% | ||
| Structure | |||
| Material | Aluminum Profile + Tempered Glass + Sheet Metal | ||
| Dimensions | 1225.4*699.7*29.5(mm), see structural dimension diagram for details | ||
| Packaging Dimensions | TBD | ||
| Installation Method | Wall-mounted installation | ||
| Net weight/Gross weight | 6kg/8KG | ||
| Accessory list | Base, adapter, HDMI cable, remote control, certificate of conformity, warranty card | ||
| Others | One year warranty | ||
Transparent OLED content should be designed together with the physical background. The screen and the product behind it form one composition.
Place a physical product behind or near the panel. Use a short product name, one key benefit, and a restrained animation to direct attention toward it.
This format works well for new products, limited editions, featured collections, or premium merchandise.
Use the screen to present a seasonal campaign, launch message, or store promotion while allowing customers to continue seeing the interior behind it.
Keep the main offer large and avoid covering the entire panel with a solid background.
Display a simple arrow, location name, event notice, or service prompt. The message should remain understandable while visitors are moving.
Directional content should use large visual elements and minimal text.
Content designed for a normal LCD should not be copied directly to a see-through OLED screen. Full-screen graphics can hide the physical environment and reduce the reason for using a transparent panel.
For better results:
Bright graphics and clear typography can carry the message, while darker or empty areas allow more of the background to remain visible.
The display may serve different purposes depending on where it is installed.
At a shop entrance, the headline should be visible quickly and should not rely on small details. At a counter, the screen can present more specific product information. Inside a display fixture, graphics can align with merchandise or explain individual features.
Before approving the content, test it from:
The message should still make sense when visitors do not stand directly in front of the screen.
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A clean transparent display still requires support, power, signal, ventilation, and controller access. These elements should be integrated without creating visible cable clutter.
The installation review should confirm:
The mounting method should keep the visible area clean and allow technicians to reach the system without dismantling the entire retail fixture.
Shopfront lighting, shelf illumination, reflective glass, and visually complex merchandise can affect content readability. Transparent OLED generally produces its strongest effect in a controlled indoor environment.
Test the real campaign with the final background and normal store lighting. If text becomes unclear, consider changing the graphic contrast, product position, nearby lighting, or display angle.
The complete scene should be evaluated—not only the panel viewed against an empty background.
The content workflow should reflect how the retail team operates. Some stores may change promotions weekly, while others may use the same product story for a longer period.
Before handover, define:
A simple, documented process helps prevent outdated offers or incorrect product information from remaining on the display.
The display should be evaluated by customer response, not only visual appearance.
Store teams can observe:
These observations can guide future changes to headlines, animation, placement, and campaign timing.
The 30-Inch See-Through OLED Advertising Signage is a practical choice when a retail project needs concise digital communication without completely blocking products or the surrounding space.
Its strongest value comes from focused messaging. When the background, product, content, lighting, installation, and customer route are planned together, the screen can attract attention, explain one clear idea, and encourage action within a few seconds.
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Choosing our Transparent OLED Signage customization service means you are choosing a technology integration approach that is entirely centered on you. We deliver more than just a screen; we deliver an "invisible" smart terminal that is deeply integrated into your space design, precisely serves your business goals, and can evolve with your needs.
If you would like to get the specification about above product, or you hope to discuss your requirements or need any additional information on our this product , then please do not hesitate to send us a inquiry and contact our sales team now.
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