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Home > news > Company news about King Power Duty Free Bangkok: How Does the 22-inch Original Square Advertising Screen Redefine the Consumer Experience?
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King Power Duty Free Bangkok: How Does the 22-inch Original Square Advertising Screen Redefine the Consumer Experience?

2025-06-12

Latest company news about  King Power Duty Free Bangkok: How Does the 22-inch Original Square Advertising Screen Redefine the Consumer Experience?

At the prime entrance to the snacks section of King Power Duty Free at Bangkok Don Mueang Airport, a 22-inch Original Square Advertising Screen has been subtly integrated, introducing a novel visual marketing approach to the retail environment. Through dynamic visuals, this screen seamlessly blends distinctive Southeast Asian snacks with digital technology, crafting a new "visual guide + instant consumption" shopping experience for international travelers.

 latest company news about  King Power Duty Free Bangkok: How Does the 22-inch Original Square Advertising Screen Redefine the Consumer Experience?  0

22-inch Original Square Advertising Screen: Technology Empowers Smart Shopping Guidance System

As shoppers approach the snack section with their baskets, the 22-inch Original Square Advertising Screen, boasting a 170° wide viewing angle, automatically activates interactive mode. The 4K resolution, combined with a 1200:1 contrast ratio, magnifies details such as the golden crispness of durian chips and the intricate texture of coconut flakes, delivering an appetite-stimulating impact and significantly boosting product selection rates.

 latest company news about  King Power Duty Free Bangkok: How Does the 22-inch Original Square Advertising Screen Redefine the Consumer Experience?  1

The square screen's unique 1:1 aspect ratio is perfectly suited for Instagram-style product grids in a vertical format, allowing bundled items like mango sticky rice gift sets and Thai spice collections to achieve a more compelling and dimensional presentation.

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22-inch Original Square Advertising Screen: Customized Hardware Structure for Seamless Scene Integration

Featuring an alloy frame casing, the 22-inch Original Square Advertising Screen's outer frame bracket integrates seamlessly with the snack counter, preventing accidental dislodgement. Its overall color scheme complements the store's aesthetic, presenting itself as an unobtrusive, intelligent assistant within the food area. The advertising display's optimized size avoids the obtrusiveness of larger screens, while effectively showcasing food characteristics through high-definition dynamic videos and images, enabling clear and immediate viewing for nearby consumers.

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22-inch Square Screen Advertising Display: Remote Management, Simplified Operation

The square screen advertising display features a built-in remote management system, enabling store operators to manage content from their computers. They can easily update images, videos, and other media on the screen, ensuring orderly promotion of special offers and featured products. With automatic timed power on/off settings, the square screen advertising display can be programmed to start and shut down at optimal times, as well as automatically switch advertising content, significantly reducing the workload for store personnel.

 latest company news about  King Power Duty Free Bangkok: How Does the 22-inch Original Square Advertising Screen Redefine the Consumer Experience?  4

From static posters to intelligent interactive hubs, the 22-inch Original Square Advertising Screen at King Power Duty Free Bangkok is pioneering a new retail paradigm. This digital interface, integrating precision marketing, experiential engagement, and intelligent operation, not only alleviates selection difficulties caused by language barriers for travelers, but also leverages technology to translate the cultural appeal of Thai specialty snacks into measurable commercial value.

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